That's what I figured. Would be hard to get a guy to take the job if you called it '[itch bay] Work Coach'
Depends on who the person in the position is. If my memory is correct, Jim Harbaugh was once Gruden's QC coach in Oakland.
Gruden was a QC coach for Holmgren. http://www.nytimes.com/2009/09/27/sports/football/27quality.html?_r=0