They are awarding future ad revenues, or injuring future cash flow. You presume this advertisers are stupid. They aren't trading premium ad for empty space.
What? Have you lost your mind? Can you imagine happiness when they couldn't beat 4 years ago with more favorable time slots, more costs by 40% and terrible demographic showings? Beating shows from 8 years ago is a worthless comparison. Nothing is priced like it was then. I'm telling you they didn't do well.
I have read that they paid $50 after he hit and damaged this sign: I have also read that they paid $400; who knows at this point.
Summer Olympics are the lowest-rated and least-watched since 2000 NBC is touting its coverage of the 2016 Summer Olympics as the “most successful media event in history.” And to be sure, the massive effort the company put into live streaming and digital efforts from Rio de Janeiro paid off pretty well. But in terms of TV ratings? Not so much. The games end as the lowest-rated and least-watched Summer Olympics since 2000. Whatever metric NBC is using to uphold its “most successful” claim isn’t clear. .. http://tvbythenumbers.zap2it.com/20...he-lowest-rated-and-least-watched-since-2000/
That still kills me. How serious do you need to be about winning medals if you are juicing for the Paralympics? I swear, we are about one or two cycles away from a sudden surge in Russians winning events in the Special Olympics.
I admittedly don't know the revenue for each event, but I have little doubt the World Cup brought in far more tourists.
